Vail Resorts to buy another 17 ski areas

25th July 2019, by Abi Butcher

Attitash Mountain Resort is one of 17 ski areas to be aquired by Vail Resorts

Attitash Mountain Resort is one of 17 ski areas to be aquired by Vail Resorts

Vail Resorts has agreed to buy another 17 US ski areas, by purchasing their owner Peak Resorts. The deal is subject to regulatory review and approval of Peak Resorts’ shareholders, but once sealed means these small resorts will be included in Vail Resorts’ Epic Pass — and variations thereof.

The announcement, made late on Monday, means Vail Resorts will take ownership of 17 smaller ski areas close to major US cities — including Mount Snow in Vermont, Wildcat Mountain in New Hampshire and Hunter Mountain in New York.

“We are incredibly excited to have the opportunity to add such a powerful network of ski areas to our Company,” said Rob Katz, chairman and chief executive officer of Vail Resorts.

“Peak Resorts’ ski areas in the northeast are a perfect complement to our existing resorts and together will provide a very compelling offering to our guests in New York and Boston. With this acquisition, we are also able to make a much stronger connection to guests in critical cities in the Mid-Atlantic and Midwest and build on the success we have already seen with our strategy in Chicago, Minneapolis and Detroit. The acquisition fully embodies our philosophy of Epic for Everyone, making skiing and riding more accessible to guests across the US and around the world.”

The 17 ski resorts are situated close to New York, Boston, Washington, D.C., Baltimore, Philadelphia, Cleveland, Columbus, St. Louis, Kansas City and Louisville — and include:

• Mount Snow in Vermont
• Hunter Mountain in New York
• Attitash Mountain Resort, Wildcat Mountain and Crotched Mountain in New Hampshire
• Liberty Mountain Resort, Roundtop Mountain Resort, Whitetail Resort, Jack Frost and Big Boulder in Pennsylvania
• Alpine Valley, Boston Mills, Brandywine and Mad River Mountain in Ohio
• Hidden Valley and Snow Creek in Missouri
• Paoli Peaks in Indiana

Vail Resorts and its subsidiaries already operate 17 mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge, Keystone and Crested Butte in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Whistler Blackcomb in British Columbia, Canada; Perisher, Falls Creek and Hotham in Australia; Stowe and Okemo in Vermont; Mt. Sunapee in New Hampshire; Stevens Pass in Washington; Wilmot Mountain in Wisconsin; Afton Alps in Minnesota and Mt. Brighton in Michigan.

The deal with Peak Resorts is expected to close this autumn, before the 2019-20 winter season. For more information on the Epic Pass, visit Epic Passepicpass.com



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